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Gary Thornock's Weblog » The Power of Blogging
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22nd Aug, 2005

The Power of Blogging


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John Dougall wrote yesterday about a Piganelli and Webb column about blogging and its potential impact on the upcoming Senate election. A few observations:

It's great that some writers in the traditional media are paying attention to the blogging world. Frank Piganelli mentions Ethan Miller's slcspin.blogspot.com, which is certainly one of the great political blogs in Utah. It's also one of several that's syndicated at Phil Windley's Planet Utah.

It also seems that the Hatch campaign is still missing the point: Blogging, in the context of a political campaign, isn't about keeping up with the other guy's technology. It's about being open and accessible to your constituents. As Dougall says, "It's about connecting with and engaging the public; a dialog unfiltered by the media and its pundits." Pete Ashdown gets it (and goes a step further with his weekly IRC chat). Steve Urquhart gets it. Any campaign that expects to add a staff-written blog as an afterthought on a campaign web site, doesn't get it.

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